Our Startup Foundations is a six-month group coaching program tailored for pediatricians ready to launch their own direct care practices. Guided by Dr. Marina Capella—an experienced DPC pioneer and educator—the program equips participants with practical tools, strategies, and mindset shifts necessary for success.

Drawing from the analogy of a thriving tree, the course explores essential business elements: establishing a strong vision, building financial stability, managing operations, creating a standout brand, effective marketing, and setting boundaries for sustainability.